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Road Safety Campaign

Volume 463: debated on Friday 8 April 1949

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asked the Minister of Transport what is the total cost of the road safety campaign for the year 1948–49, under the headings advertising, outdoor publicity and films, subsidies to the Royal Society for the Prevention of Accidents on the basis of excess of expenditure over receipts, grants made by his Department to local authorities, and approved expenditure by local authorities, respectively.

The payments made from the Road Fund in the year 1948–49 in respect of the road safety campaign were as follows:

£
Advertising108,000
Outdoor publicity150,000
Films11,000
Royal Society for the Prevention Of Accidents105,000
Payments made on account of grants to local authorities (see Note)98,000
Total472,000

Note.—At 31st March, 1949, the total estimated cost of road safety propaganda schemes submitted by local authorities and approved for 50 per cent. grant from the Road Fund was £356,000. The payments are less than 50 per cent. of approved expenditure because approved expenditure was not fully incurred and because of the time lag in the presentation of claims.