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Army Recruitment

Volume 977: debated on Monday 28 January 1980

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asked the Secretary of State for Defence how much money has been expended in (a) Wales, (b) the regions of England, and (c) Scotland on information concerning Army recruitment in (i) television and radio commercials and (ii) newspaper advertisements for 1974 to 1979; and what are the projected figures for the four quarters of 1980.

I regret that all the information is not readily available. The figures cannot be sensibly broken down between Wales, Scotland and the regions of England because of the complexities of the overlapping national and regional boundaries of television, radio and the press. The figures for the financial years 1974–75 and 1979–80 are shown below. The provision for 1980 has still to be decided.

£59,400 was also expended on TA advertising throughout Great Britain