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Seat Belts

Volume 14: debated on Monday 30 November 1981

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asked the Secretary of State for Transport whether he will give, for the longest and most convenient stated period of time, the total amounts spent by his Department in connection with advising the motoring public of the dangers to health and possible loss of life in failing to wear seat belts; and to what extent he estimates these campaigns have proved successful.

Between 1971 and 1980, £7,832,000 was spent on publicity campaigns to persuade drivers and front seat passengers to wear seat belts. The campaigns succeeded in raising the average wearing rate from 14 per cent. to about 32 per cent.