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Government Advertising

Volume 115: debated on Wednesday 29 April 1987

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asked the Chancellor of the Exchequer what was the total expenditure on Government advertising in each of the last five years; and how much was spent on (a) television, (b) national newspapers, (c) local newspapers., (d) posters, (e) radio and (f) other media.

Expenditure by the Central Office of Information on behalf of all Government Departments1 in 1986–87 is listed below.

£000's
Television advertising54,200
Radio advertising3,800
Press advertising:
National newspapers23,006
Local newspapers3,836
Other press7,041
Other promotional material16,070
1 Excluding Department for National Savings.
The figures for the years 1982–83 to 1985–86 are contained in the answer to a question from the hon. Member for Holborn and St. Pancras (Mr. Dobson) on 25 November 1986 at column

240–1. The breakdown of expenditure on advertising in national and local newspapers for those years is riot available and could be obtained only at disproportionate cost.