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Mr. Dobson
To ask the Secretary of State for Transport what were the figures for the spending by his Department on (a) television advertising, (b) radio advertising, (c) newspaper advertising and (d) other promotional material in 1979–80 and in each following year; and what is his latest estimate for the current year and budget for 1990–91.
Mr. Atkins
[holding answer 12 March 1990]: The spending by my Department on (a) television advertising, (b) radio advertising, (c) newspaper advertising and (d) other promotional material in 1979–80 and in each following year is as follows:
Television | Radio | Newspaper | Other | |
£'000s | £'000s | £'000s | £'000s | |
1979–80 | 4,141 | 62 | 105 | 1,532 |
1980–81 | 3,502 | 336 | 129 | 1,737 |
1981–82 | 3,615 | 6 | 410 | 1,457 |
1982–83 | 2,319 | 98 | 816 | 1,415 |
1983–84 | 4,655 | 22 | 334 | 1,488 |
1984–85 | 1,723 | 207 | 476 | 2,873 |
1985–86 | 70 | 858 | 834 | 4,026 |
1986–87 | 72 | 520 | 738 | 4,489 |
1987–88 | 2,310 | 50 | 140 | 3,010 |
1988–89 | 1,867 | 110 | 365 | 3,367 |
1989–90 | 1,930 | 113 | 332 | 3,189 |