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Welsh Craft Initiative

Volume 170: debated on Monday 2 April 1990

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To ask the Secretary of State for Wales if he will make a statement on the progress of the Welsh craft initiative.

The craft initiative was launched in early 1988. Crafts business advisers have been appointed

School catering current expenditure
£thousands
Local authority1979–801980–811981–821982–831983–841984–851985–861986–871987–881988–891989–901
Cash prices
Clwyd3,3172,9952,8833,2623,6843,6883,7344,0064,2562,9843,751
Dyfed3,7002,8183,0863,3183,5093,0163,0013,2673,5313,0694,416
Gwent3,9694,1104,4064,8464,9255,1825,1505,6915,5774,2604,582
Gwynedd2,4142,2552,2252,4182,3732,4812,5722,6102,7252,5572,462
Mid Glamorgan5,8075,4325,5956,2816,7428,0907,5667,5967,4175,7757,301
Powys1,3441,1651,1561,4941,5371,3911,1671,1111,0911,0531,179
South Glamorgan2,3211,7801,9472,0652,2082,3892,4822,1192,1381,8822,318
West Glamorgan3,1912,8793,0063,3242,7683,4602,8022,8672,8412,8592,904
Total Wales26,06123,43524,30327,00827,74729,69928,47429,26729,57524,43928,912

and have contacted more than 1,000 Welsh businesses to tell them when help is available. The "Data Crefft" information system for buyers and producers of crafts in Wales is in place and there have been craft initiative stands at all Welsh fairs. Showcases for Welsh craft products have also been set up at the national folk museum (St. Fagans), at the David Morgan department store in Cardiff and at the Wales Centre in Piccadilly, London. There has also been a strong Welsh presence at major trade fairs outside the Principality. A series of marketing and publicity weekends for craftspeople is in progress. An evaluation of the campaign's impact will be carried out once the final year, which starts on 1 April 1990, is complete. I am delighted at the progress that has been made in the improvement of both marketing and quality control.