To ask the Secretary of State for Wales if he will list, in declining order of size of print run, all leaflets and circulars printed by him for general or mass circulation distribution in the past two years on education, health, and other topics relating to his departmental responsibilities, and their cost in each case.
The information requested by the hon. Gentleman is not readily available and could be provided only at disproportionate cost.
To ask the Secretary of State for Wales if he will give separate figures for the spending by his Department on (a) television advertising, (b) radio advertising, (c) newspaper advertising and (d) other promotional material in 1979–80 and in each following year; and what are his latest estimates for 1991–92 and budgets for 1992–93.
A breakdown of annual expenditure by the Welsh Office in advertising and other publicity from 1979–80 to 1990–91 is set out in the following table.Publicity expenditure in 1991–92 is planned to be about £2,000,000. It is not possible to provide a breakdown of this under each heading because in many cases decisions about the extent to which different media will be used are taken as projects develop. Budgets for 1992–93 have yet to be finalised.
| Welsh Office Publicity Spend | |||||
| Year | Radio Advertising | Television Advertising | 1Joint Press and Television Advertising | Press Advertising | Other Promotional Material |
| (£.000) | (£.000) | (£.000) | (£.000) | (£.000) | |
| 1979–80 | Nil | 61 | 24 | ||
| 1980–81 | Nil | 62 | 22 | ||
| 1981–82 | Nil | 100 | 44 | ||
| 1982–83 | Nil | 99 | 28 | ||
| 1983–84 | Nil | 108 | 34 | ||
| 1984–85 | Nil | 66 | 100 | ||
| 1985–86 | Nil | Nil | 31 | 92 | |
| 1986–87 | Nil | 27 | 49 | 331 | |
| 1987–88 | Nil | 39 | 191 | 615 | |
| 1988–89 | Nil | 64 | 112 | 1,105 | |
| 1989–90 | Nil | 57 | 354 | 1,758 | |
| 1990–91 | Nil | 17 | 251 | 1,161 | |
| 1 Television and Press advertising for the years 1979–85 cannot be readily separated. | |||||
To ask the Secretary of State for Wales what was the total expenditure by his Department on press and public relations in 1979–80, and each following year; and what is his estimate for 1991–92 and budget for 1992–93.
Figures for expenditure by the Department's information division, including staff and press cutting service, but excluding media advertising and promotional material, cannot readily be disaggregated for the years 1979–80 to 1987–88.Figures for the succeeding years are:
| £ | |
| 1988–89 | 469,000 |
| 1989–90 | 487,000 |
| 1990–91 | 481,000 |
| Campaign | Timing | Companies |
| Enterprise Wales | Ongoing | McCann Erickson Payne Golley/ Hall Harrison Cowley |
| Road Safety | Ongoing | Dragon Advertising/Hall Harrison Cowley |
| Drug and Alcohol Misuse | Ongoing | Hall Harrison Cowley |
| Parents Charter | Commenced 27 September 1991 | None commissioned by Welsh Office |
| Patients Charter | Commenced 28 October 1991 | None commissioned by Welsh Office |
To ask the Secretary of State for Wales whether his Department has sent unsolicited direct mail as part of the distribution of publicity material.
Yes. Such direct marketing to date includes distribution of agricultural information to farmers, valleys promotional literature, community charge information and promotional material for the Enterprise Wales scheme.