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Advertising Contracts

Volume 307: debated on Monday 2 March 1998

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To ask the Minister of Agriculture, Fisheries and Food if he will list the advertising contracts his Department has awarded since 1 May 1997, indicating the value of contracts and the number of companies who tendered for them. [30707]

[holding answer 23 February 1998]: Advertising commissioned by the Department, and its cost, since 1 May 1997, is as follows:

Cost (£)
IACS7,174
Sheep scab22,032
Livestock markets22,260
Cattle traceability54,410
Food safety176,144
Miscellaneous30,304
All advertising has been commissioned through the Central Office of Information who placed it, either with DeLaney Fletcher Bozell (appointed to be the Department's agency following a competitive pitch in 1996), or with Portland agency, where it has been outdoor advertising. Press media buying is purchased through Mediavest.