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Sponsorship

Volume 405: debated on Wednesday 21 May 2003

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To ask the Secretary of State for the Home Department which of his Department's projects have received sponsorship in the last financial year; who the sponsor was in each case; what the nature of each project was; what time-period was covered by each project; what the total cost of each project was; how much money was involved in each sponsorship deal; and if he will make a statement. [112396]

Due to disproportionate costs we have been unable to obtain details of all sponsorship for the Home Office for 2002–03; however I am able to produce details of the major sponsorship projects undertaken.

Name of sponsorSponsorship value (£)Details
Lycos37,000Provision of space for VCR campaign messages, logo and promotions on internet
Tracker703,634Provision of space for VCR campaign messages and logo on website, advertising, commercial literature and exhibition space
Stoplock/Saxon64,500Provision of space for VCR campaign messages and logo on website, point of sale material and on tamper-proof car tax disks
Society of Motor Manufacturers

and Traders/Trackers/Stoplock
17,000Provision of space for VCR campaign messages and logo within exhibition visitor guide
RAC41,500Provision of space for VCR campaign messages on prerecorded advice line, commercial literature and website
RAC Auto Windscreens425,430Provision of space for VCR campaign messages and logo on point of sale material in retail outlets and at trade exhibitions. Promotion of VCR campaign messages in media activity
Retaina Group173,500Provision of space for VCR campaign messages and logo on website, point of sale material, commercial literature and on security marking products
More Than176,000Provision of space for VCR campaign messages and logo on advertising, customer correspondence and promotion of VCR campaign messages in media activity
NCP20,000Provision of space for VCR campaign messages and logo on advertising, promotional items and signage within carparks
Auto Express35,000Provision of editorial space for VCR campaign messages
Vauxhall6,000Provision of editorial space for VCR campaign messages in customer magazine
Cornhill48,000Provision of space for VCR campaign messages and logo on customer correspondence
Piaggio5,000Provision of space for VCR campaign messages and logo on after-sales customer promotional material
The budgeted cost of the project was £5 million.

Student Crime Reduction Campaign

This was an initiative to raise awareness among students of their increased risk of being a victim of crime and to offer appropriate crime reduction advice. Activity took place in January 2003.

Sponsor: National Union of Students (NUS)

Provision of database of e-mail address of members of the NUS.

Sponsorship value £15,000

The total Home Office costs were £20,000 so including the value of sponsorship the overall cost was £35,000.