(2) what the maximum amount each NHS trust may spend on marketing their services to patients and members of the public under patient choice and payment by results is;
(3) how much each NHS trust has budgeted for marketing their services to (a) patients and (b) general practitioners under patient choice and payment by results.
Information on NHS trust budgets for marketing is not held centrally.
In the “Operating Framework for 2006-07” the Department set out its expectation that providers would not want to spend excessively, on advertising and marketing and its preference for a self-regulatory approach. The Department will launch a “Code of Practice for Advertising and Promotion of National Health Services” for consultation shortly.