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Departments: Advertising

Volume 457: debated on Monday 19 February 2007

To ask the Secretary of State for International Development pursuant to the Answer of 15 January 2007, Official Report, column 740W, on advertising, how much of that spending was spent on (a) sponsoring supplements and (b) advertorials; and what the topic of each (i) advertorial and (ii) supplement was. (119863)

Details of the spending on (a) supplements and (b) advertorials and the topics are as follows:

Topic

Cost (£)

(a) Supplement

Eliminating World Poverty—a summary of the UK Government’s 2006 White Paper on International Development, setting out an action plan for the next five years.

10,714

(b) Advertorials

Reporting the progress made one year after the G8 summit, which in 2005 set out the key objectives of promoting development to end extreme poverty, with a special focus on Africa and responding to climate change.

62,275