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Departments: Marketing

Volume 459: debated on Thursday 3 May 2007

To ask the Secretary of State for Culture, Media and Sport what the cost was of the change in name from the Department of National Heritage to the Department for Culture, Media and Sport. (134234)

Following the introduction of the Department’s new name in July 1997, a detailed review of all of the Department’s internal and external communications processes was undertaken.

Part of this review included the production of a new visual identity or logo. The cost of this element of the review was £26,000. The work included the development of the logo and the layout of all internal and external documents and stationery.