From its inception in 2001 to 2003-04, the Department did not record separate advertising costs as part of its overall communications expenditure. The figures for key advertising campaigns from 2004-05 are as follows.
Advertising campaign Amount (£) 2004-05 Personal food imports 92,343 2005-06 Personal food imports 94,278 2006-07 Personal food imports 81,732 2005-06 Avian flu 185,976
The Department undertakes all of its advertising through the COI’s rosters of advertising agencies.