To ask the Secretary of State for Environment, Food and Rural Affairs which advertising and marketing campaigns were run by (a) his Department and (b) its agencies in each of the last five years; which external agencies were involved; and what the cost was of each campaign. (144622)

The total expenditure of the Department’s Communication Directorate on marketing activity for each of the last five years is as follows:

From its inception to 2003-04, the Department did not record separate costs for campaigns as part of its communications expenditure.

For details of advertising campaigns, costs and external agencies involved from 2004-05 to 2006-07, I refer the right hon. Member to the answer I gave on 19 June 2007, Official Report, columns 1655-56W, to the hon. Member for Welwyn Hatfield (Grant Shapps). The Department procures its advertising services from the Central Office of Information (COI). Advertising agencies are selected from the COI rosters and supply their services to the COI, not to DEFRA directly.

For details of public relations campaigns, costs and external agencies involved from 2004-05 to 2006-07, I refer the right hon. Member to the answer I gave on 19 June 2007, Official Report, column 1654-55Ws, to the hon. Member for Welwyn Hatfield (Grant Shapps) The Department procures its public relations services from the Central Office of Information (COI). Public relations agencies are selected from the COI rosters and supply their services to the COI, not to DEFRA directly.

For costs for DEFRA’s delivery bodies, I refer the right hon. Member to the answer given on 6 March 2007, Official Report, columns 1820-23W, by the Minister for Climate Change and the Environment (Ian Pearson) to the hon. Member for Cheltenham (Martin Horwood).