The monthly downloads since April 2007 are as follows:
Number April 2,414 May 1,370 June 919 July 1,073
The total production cost of the two HMRC podcasts launched in April 2007 was £5,300 plus £927.50 VAT.
HMRC carefully assesses the effectiveness of its podcasts by monitoring the number of downloads and customers who have registered for the subscription feed.