The last full year for which these figures are available is the 2006-07 fiscal year. In that fiscal year, the Department and its agencies spent £23,966,258 on advertising.
The majority of advertising investment by the central Department is in support of the THINK! road safety and Act on CO2 campaigns. Figures for recruitment advertising for specific posts are not included in this figure. These are not collected centrally and could be provided only at disproportionate cost.
Corporate identity guidelines are generally published electronically on intranets. There is no annual cost.
The annual cost of guidelines that are produced as printed documents for staff in the Department and agencies is £1,325.
In producing publications and other relevant materials there are no additional costs involved in complying with corporate guidelines. Using corporate templates generally reduces design costs.