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Alcoholic Drinks: Advertising

Volume 470: debated on Tuesday 8 January 2008

To ask the Secretary of State for Culture, Media and Sport if he will take steps to prohibit the advertising of alcohol in the cinema before films with a lower than 18 certificate. (176845)

The Government take the issue of alcohol abuse among children and young people very seriously and as part of our national alcohol strategy, "Safe. Sensible. Social." we are reviewing the evidence on the relationship between alcohol price, promotion and harm.

Advertising regulations must be robust and based on best evidence. If new evidence emerged which clearly highlighted problems in relation to consumer harm caused by alcohol advertising, then the regulators would need to consider this fully and take appropriate action.