VisitBritain’s annual budgets for overseas marketing work were as follows (in £ million, and including VisitBritain’s predecessor bodies—the British Tourist Authority and the English Tourism Council—up to 2002-03):
Total Overseas budget Domestic budget 1997-98 44.7 35.0 9.7 1998-99 45.7 35.0 10.7 1999-2000 47.8 36.0 11.8 2000-01 48.0 37.0 11.0 2001-02 45.1 35.5 9.6 2002-03 47.1 35.5 11.6 2003-04 47.9 35.5 12.4 2004-05 48.4 35.5 12.9 2005-06 48.9 35.5 13.4 2006-07 49.9 35.5 14.4 2007-08 49.9 35.5 14.4
An additional £19 million in Government funding was made available for VisitBritain’s Million Visitor overseas marketing campaign in 2001-02, to support the industry following the foot and mouth disease outbreak of 2001-02, and the events of 9/11.