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Sports: Sponsorship

Volume 472: debated on Wednesday 20 February 2008

To ask the Secretary of State for Culture, Media and Sport if he will make it his policy to regulate sponsorship of UK sport. (186957)

I have no plans to regulate the sponsorship of sport in the UK. However the Government have taken a number of steps to encourage sponsorship of sport that is socially responsible, particularly when aimed at children and young people. For example, the Government have supported moves by the Portman Group to place a voluntary ban on alcohol advertising on children’s replica football shirts.

Furthermore, we have supported similar voluntary arrangements between the gambling industry and sport to remove gambling sponsorship from children’s replica kit.

Finally as my hon. Friend will be aware, the EU ban on tobacco advertising for Formula One motor racing remains in place.