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Food: Advertising

Volume 472: debated on Tuesday 4 March 2008

To ask the Secretary of State for Health when the Food and Drink Advertising and Promotion Forum is scheduled to (a) next meet and (b) publish codes on the promotion of unhealthy foods to children across non-broadcast media. (189988)

A date for the next Food and Drink Advertising and Promotion Forum meeting has yet to be set. The advertising industry’s Committee on Advertising Practice (CAP) is responsible for the self-regulatory British Code of Advertising, Sales Promotions and Direct Marketing, which contains rules of the content of advertising in non-broadcast media. In July 2007, CAP updated this Code to tighten the rules governing the advertising of food and drink to children in line with new restrictions on broadcast advertising. The Department is working with key external stakeholders to address concerns about other forms of marketing including in store promotions and food packaging.