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Departmental Advertising

Volume 473: debated on Wednesday 12 March 2008

To ask the Secretary of State for Children, Schools and Families what percentage of his Department's expenditure was on advertising in each year since establishment. (182990)

Promotional campaigns, including those using advertising, are funded from the Department's central advertising and publicity budget and from individual programme budgets held by policy directorates.

Spend on advertising for 2007-08 is not yet available. However, advertising spend constitutes approximately 20 per cent. of the total Departmental budget for marketing and communications for the 2007-08 financial year.