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Departmental Public Participation

Volume 476: debated on Monday 2 June 2008

To ask the Secretary of State for International Development pursuant to the answer of 29 April 2008, Official Report, column 322W, on departmental public participation, what the (a) cost and (b) number of respondents was for each listed piece of work. (204081)

The information is as follows:

Company

Piece of work

Date

Number of respondents

Cost excluding VAT (£)

Solutions Strategy Research

Qualitative Research aimed at getting public opinions on ethical shopping, and the benefits it can bring to developing countries to inform, direct and provide a factual basis for communications activity. Conducted with focus groups over a four-week period; each group took approximately two hours, with 15 out of a total of 48 respondents having a follow-up telephone interview.

April to June 2007

48 (across six focus groups)

19,600

Taylor Nelson Sofres RSGB

Questions on omnibus survey to provide interim measure on concern about global poverty among UK adults to inform, direct, and provide a solid factual basis for communications on the work of DFID on fighting global poverty.

June 2007

2,014

5,940

Taylor Nelson Sofres

Annual attitudinal tracking survey into public perceptions of global poverty to inform, direct and provide a factual basis for communications on the work of DFID on fighting global poverty.

July 2007

2,051

47,500

ICM

Quantitative research survey to measure UK adults’ interest in shopping ethically and the benefits that it can bring to developing countries to direct, inform and provide a factual basis for communications activity.

November 2007

2,010

8,844

Creative Research

Qualitative Stage of Audience Segmentation research to inform, direct and provide a factual basis for communications on the work of DFID. Conducted by focus group over a period of four weeks; each group lasted approximately two hours. Delivered in depth analysis of different segment, attitudes and values.

January to February2008

112 (across 14 discussion groups)

52,895.62

Taylor Nelson Sofres RSGB

Quantitative research (questions on omnibus survey) to measure UK adults’ interest in shopping ethically and the benefits that it can bring to developing countries to direct, inform and provide a factual basis for communications activity.

February 2008

2,072

7,400

Ipsos MORI

Quantitative Stage of Audience Segmentation research, to inform, direct and provide a factual basis for communications on the work of DFID. Extended analysis required to provide a detailed segmentation of the audience to ensure that communication efforts are used in the most effective and efficient way.

March to May 2008

Research is still under way, final figure not available, the target number is 2,000 respondents.

137,818

GfK NOP

Annual Survey of Young People’s attitudes towards global poverty and development issues. Results will provide trend data, drawing on previous survey work to enable comparisons to be made to inform, direct and provide a factual basis for communications on the work of DFID.

March to June 2008

Research is still under way, final figure not available, the target number is 1,000 respondents.

23,745