The Next Generation Learning campaign sponsored by Becta is designed to raise the awareness of parents or carers, employers and learners of the benefits of the use of technology in education and to drive greater demand for it. It demonstrates how greater engagement with parents or carers can increase a learner’s potential, how effective use of technology can improve schools and colleges, and how to ensure children are safe online.
Becta funding for the campaign for the 12 months April 2008 to March 2009 was £3.1 million. Funding for 2009-10 and 2010-2011 has yet to be confirmed but Becta expect this to be in the region of £2.5 million per year. There is no commitment to fund the campaign beyond this period at this time.