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Departmental Surveys

Volume 487: debated on Tuesday 27 January 2009

To ask the Secretary of State for Innovation, Universities and Skills how much his Department's central media and communication unit has spent on public surveys since its inception. (248026)

The Department for Innovation, Universities and Skills was formed in June 2007, following the machinery of government changes.

Since its inception, DIUS central communications unit is estimated to have spent £680,000 on qualitative research and omnibus or other quantitative surveys of the public. Of this total an estimated £275,000 has been spent on qualitative research (primarily campaign development) and £405,000 on quantitative or omnibus research (primarily campaign evaluation).