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Maternity Services: Disadvantaged

Volume 487: debated on Wednesday 28 January 2009

To ask the Secretary of State for Health pursuant to the answer of 17 June 2008, Official Report, column 875W, on breastfeeding, what steps are being taken to promote the UNICEF Baby Friendly Initiative to maternity units in areas of high social deprivation. (251307)

We are investing £4 million in 2008-09 for primary care trusts to develop local interventions to promote breastfeeding. These include implementing the principles of the Baby Friendly Initiative in both hospitals and community settings. As part of this initiative, training will be provided to all frontline staff. The overall aim is to increase breastfeeding rates, maximise the coverage of numbers of non-breastfeeding mothers in England and address inequalities.