To ask the Secretary of State for International Development how much his Department's central media and communication unit spent on public surveys in each of the last three years. (247921)

The Department for International Development's (DFID) expenditure on public surveys in the last three financial years is as follows:

The major items of spending in 2007-08 relate to the development of an audience segmentation model for international development—as per good practice advocated by the Government Communications Network. This is being used to inform future communications strategy. Further details of this were given in the answer to the right hon. Member for Maidenhead (Mrs. May) of 2 June 2008, Official Report, column 658W.