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Speed Limits: Advertising

Volume 487: debated on Monday 9 February 2009

To ask the Secretary of State for Transport how much the Government has spent on television and radio advertisements to reduce speeding in (a) the last 12 months and (b) the last five years. (253859)

Speeding is a major factor in road safety, contributing to 727 deaths in 2007. Measures to prevent speeding on our roads are in the fields of enforcement, engineering and education including advertising.

The following table provides the amount spent on television and radio advertisements to reduce speed in each of the last five years.

TV and radio media spend

£000

TV

Radio

2004-05

1,186

477

2005-06

1,223

496

2006-07

1,492

547

2007-08

1,853

783

2008-091

1,815

459

1 Forecast expenditure.