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Tourism: Inland Waterways

Volume 494: debated on Monday 15 June 2009

To ask the Secretary of State for Culture, Media and Sport if he will encourage English tourism leaders to promote holidaying on waterways; and if he will make a statement. (276525)

VisitEngland is England's new tourism body, which works with key stakeholders at national, regional and local levels to create and lead on the delivery of a national tourism strategy, optimising marketing investment and developing the visitor experience across England.

VisitEngland is promoting waterways on their website:

www.enjoyengland.com

which has many links to British Waterways' leisure site:

www.waterscape.com

and narrow boating is part of a new VisitEngland advertising campaign called, “enjoy every minute; enjoy England”, this includes a television advertisement which started airing on 18 May 2009 on ITV1.