(2) whether any (a) internal or (b) external studies have been commissioned into the effectiveness of (i) his Department's Know Before You Go campaign and (ii) any subsidiary campaigns since 2001.
I refer the hon. Member to the reply I gave on 14 September 2009, Official Report, column 2172W.
The cost of the “Another Side to Paradise” campaign was £15,000 and the cost of the “Don’t miss out campaign” was approximately £12,000. The cost of all other campaigns that are aimed at Britons travelling abroad could be obtained from the Department and its 250 overseas posts only at disproportionate cost.