The FAST campaign was re-launched on television in November and will run until the end of December this year. Further adverts accompanied by a national print media campaign are planned to run from February to March next year.
The Department’s FAST website has been updated and now includes a simple online exercise enabling people to test their knowledge of FAST. Further work which aims to embed the FAST message in first aid manuals and training programmes, ensuring sustained delivery of the campaign message, is ongoing.
In the coming months we will continue to monitor the impact of the campaign and plans for future activity in 2010-11 will build on the outcome of this work.