Skip to main content

Climate Change: Publicity

Volume 502: debated on Wednesday 16 December 2009

To ask the Secretary of State for Energy and Climate Change how much his Department had spent on the Act on CO2 Campaign on the latest date for which figures are available. (304032)

The invoiced cost of the ACT ON C02 campaign from September 2008 to 10 December 2009 is £15 million. This includes all fees, and covers production, media, digital activity, research, events and other campaign-related spend.

To ask the Secretary of State for Energy and Climate Change how much his Department has spent on television advertising for the Act on CO2 Campaign to date. (304037)

From April 2009 to December 2009, the Department for Energy and Climate Change is expected to spend approximately £2.2 million (exclusive of VAT) on TV advertising media space.

To ask the Secretary of State for Energy and Climate Change how much the Act on CO2 Campaign has spent on promotion on (a) Facebook and (b) other social networking websites since its establishment. (304038)

The information is as follows:

(a) Expenditure for promotion (advertising) on Facebook to date is £10,750 as part of the first phase of the ACT ON CO2 campaign.

(b) No expenditure for promotion on other exclusively social networking sites has occurred to date.

To ask the Secretary of State for Energy and Climate Change how much the Act on CO2 advice line for advice on saving money has cost since its inception. (304052)

The Act on C02 Advice Line is part of a comprehensive service provided by Energy Saving Trust’s network of advice centres. This service not only covers the provision of telephone advice on energy and water saving, waste minimisation and domestic microgeneration but also incorporates proactive outreach, support for local authorities and communities, and capacity building with local energy efficiency related trades. The network was rolled out during 2008-09 and has been fully operational during 2009-10. The disaggregated cost of the advice line to date is approximately £5.9 million.