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Pre-watershed Advertising

Volume 574: debated on Thursday 30 January 2014

We have not made an assessment, but I assure the hon. Lady that we take very seriously the need for regulation that is fit for purpose, especially on content that is seen by children and young people. The Broadcast Committee of Advertising Practice has specific codes on advertising to children, which are administered independently by the Advertising Standards Authority.

But the number of gambling commercials has increased by about 1.3 million since 2005 and doubled since 2010. Will the Minister back Labour’s call for a review of pre-watershed gambling advertising to ensure that those adverts are not influencing children to gamble?

I assure the hon. Lady that we are working with the Gambling Commission, the Advertising Standards Authority and Ofcom to examine the impact that such advertising may be having on the licensing objectives in the Gambling Act 2005, which include the protection of children and vulnerable people.